The Big Buy-In: How a City and Its Citizens Got Smart About Water | People for Smarter Cities
It’s no secret that the world’s freshwater resources are limited and decreasing. At the same time, domestic consumption and water waste are increasing. In the U.S., a typical household consumes about 260 gallons a day, most of which could be significantly reduced through small behavioral changes. But getting citizen buy-in is not an easy task. Here’s how one city spurred its residents to take action.

The Big Buy-In: How a City and Its Citizens Got Smart About Water | People for Smarter Cities

It’s no secret that the world’s freshwater resources are limited and decreasing. At the same time, domestic consumption and water waste are increasing. In the U.S., a typical household consumes about 260 gallons a day, most of which could be significantly reduced through small behavioral changes. But getting citizen buy-in is not an easy task. Here’s how one city spurred its residents to take action.