Guardian Reports: How to become a cycling ‘ambassador’
I love this idea…it helps to promote a friendly, approachable and visible cycling culture in cities!

There is a rather unlikely new vogue word in cycling circles: ambassador….Just this week, a bike shop in Portland, Oregon – which is widely seen as a countercultural cycling nirvana in the automobile-loving US – launched an initiative it’s calling “21Ambassadors”. According to the mission statement:
“To ride a bicycle is to be part of a community, to share a common experience, as much as it is about good health and helping the environment […] We believe that as a community we should support each other in bad times as well as good. We, the 21 Ambassadors are here to help you. When tires flat and spokes break, when chains fail and gears groan, when you need a hand, we hope to be there to assist.”

The ambassadors’ commitments include:

• To stop and offer assistance to fellow cyclists.• To follow all rules of the road and set the standard for exemplary riding behaviour.• To carry their Road Aid kit with them on all rides.

Photo: Guardian
via irishboyinlondon:

Guardian Reports: How to become a cycling ‘ambassador’

I love this idea…it helps to promote a friendly, approachable and visible cycling culture in cities!

There is a rather unlikely new vogue word in cycling circles: ambassador….Just this week, a bike shop in Portland, Oregon – which is widely seen as a countercultural cycling nirvana in the automobile-loving US – launched an initiative it’s calling “21Ambassadors”. According to the mission statement:

“To ride a bicycle is to be part of a community, to share a common experience, as much as it is about good health and helping the environment […] We believe that as a community we should support each other in bad times as well as good. We, the 21 Ambassadors are here to help you. When tires flat and spokes break, when chains fail and gears groan, when you need a hand, we hope to be there to assist.”

The ambassadors’ commitments include:

• To stop and offer assistance to fellow cyclists.
• To follow all rules of the road and set the standard for exemplary riding behaviour.
• To carry their Road Aid kit with them on all rides.

Photo: Guardian

via irishboyinlondon:

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