Tagwhat Next Generation Location Browser with Mobile Augmented Reality

Tagwhat is a next generation location browser with on-line map and mobile augmented reality components. 

We’ve started a pilot right out in Madison Square Park in New York City, to showcase the possibilities for an AR powered smarter city. 

 And we working on another to bring our Smarter Leaders project to leading college campuses around the world. Stay tuned as we ramp up our AR efforts in 2010!


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Smarter Leaders Augmented Reality Project for the IBM Student Study To complement the 2010 CEO Study, IBM interviewed 3600 graduate and undrergraduate students on their views about the future of business. Today from 12:30 -2:00pm ET, you can watch the Live Webcast to kickoff the Student Study at http://www.livestream.com/newintelligence. You can download the study, Inheriting a Complex World: future leaders envision sharing a planet at  http://bit.ly/c7iNVM. At you can become part of the continuing dialogue around the findings through our innovative new Augmented Reality (AR) project, which is virtually bringing the key findings, interactive discussion and collaboration to 30 leading college campuses around the world through Tagwhat, a new AR content creation and sharing platform.

Smarter Leaders Augmented Reality Project for the IBM Student Study

To complement the 2010 CEO Study, IBM interviewed 3600 graduate and undrergraduate students on their views about the future of business.

Today from 12:30 -2:00pm ET, you can watch the Live Webcast to kickoff the Student Study at http://www.livestream.com/newintelligence.

You can download the study, Inheriting a Complex World: future leaders envision sharing a planet at  http://bit.ly/c7iNVM.

At you can become part of the continuing dialogue around the findings through our innovative new Augmented Reality (AR) project, which is virtually bringing the key findings, interactive discussion and collaboration to 30 leading college campuses around the world through Tagwhat, a new AR content creation and sharing platform.

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Smarter Leaders ::: IBM

As the world’s systems become intelligent, how is the business of leading become smarter?


IBM conducts global, year-round research on the evolving role of c-level executives in the decade of smart

Twitter:@smarterleaders

Leader Links


The 2010 Global CFO Study
Global CEO Study
The Center for CIO Leadership
IBM Institute for Business Value Smarter Leaders Video
IBM IBV You Tube Channel
The Smarter Planet Blog
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Smarter Planet on ibm.com


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